SolSync QRA
http://www.solutionsync.com/qra.html

© 2009 SolutionSync
 
 
 

 

SolSync QRA

Whether a problem is branding, rebranding or launching a new product, taking an extra mile to fill gaps in knowledge about today’s consumer market conditions can help companies move forward promptly and cost effectively.

SolutionSync's QRAs are qualitative rapid appraisals that provide a holistic birds’ view of real people and their real needs in real time.

SolutionSync's QRAs are focused intensive immersions in target environments. They are especially effective for getting before-and-after launch data or opinions about change in product, service or space.

SolutionSync's QRAs include: 

  • Contextual desk research including data bases, Internet and literature research. 
  • Analytic review of already available data, research findings, market insights. 
  • Intensive face-to-face interviews with relevant stakeholders to comprehensively address a particular product within its broader context of revolutionary means of communication, trends, concerns for the environment, lifestyle and social standings. 
  • Mini-group discussion. 

Interested? Connect with us:

Telephone: +41 41 7105819
E-mail: info@solutionsync.com